The following priority trends come from the Food Foresight 2011 Trends Intelligence Report:

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Food Foresight is a trends intelligence collaboration of Nuffer, Smith, Tucker Inc. and the California Institute for Food and Agricultural Research at University of California, Davis. Partners use it as a database for strategic planning, futures scenario planning and issue and crisis management.

1. One tall order: feed the hungry and the demands of the affluent – double production, provide healthful food choices – with less impact on the environment.

2. Mainstream stakeholders – and buyers – demand a bigger say in how food is produced, processed, packaged, shipped and sold.

3. Health care debate and societal choices sharpen the divide between 'good' and 'bad' foods.

4. New models surfacing for innovation, research and market advantage.

5. Influential consumer touch points expand and accelerate the hunt for building stronger consumer relationships.

© Nuffer, Smith, Tucker Public Relations, San Diego